The new website for Vector Health went live today and marks the mid-way point in a process that started with:
- Brand strategy development
- Identifying ideal customers and building personas
- An update to the business name (to reflect this new direction) and slightly modified logo
We’ll now be monitoring aspects of the website’s usage via Google Analytics and heat map tracking while we build out the sales funnel process utilising social media and email marketing.
The website features:
- A custom, fully mobile-responsive design
- Embedded maps and enquiry firms
- Integration with ServiveEgg, our email marketing software
- Social media integration
- Blog
And it’s all built on a Content Management System, enabling staff at Vector Health to update it at any time.
Visit www.vectorhealth.com.au for more!