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Let’s say you’re about to get a website designed. One of the earliest things you might do (or be asked to do) is look at […]

WordPress keeps getting improved and updated, so in this video I step through my page layout tips as at February 2023. If you’ve got a

Being safe makes it difficult to really differentiate yourself from your competitors. You might have to do something a little scary to position your business

What’s an agreeable person vs a disagreeable person? Is it good or bad to be disagreeable? Why do you need me? 🙂 (Or people like me anyway.)

Some products and services can be hard to differentiate. Industries can become a bit samey. If you’re in this situation, this technique might open the

I’ve been a bit hypocritical lately. I’ve been not taking my own advice. Quite happy to tell others, but I haven’t been following it myself.